We Help Retailers Track In-Store Sales From Meta and Klaviyo—So You Stop Wasting Money and Start Growing.
ABOUT
Omni Digital Group
Welcome to Omni, your go-to advertising partner for retailers of all sizes nationwide! Based in the vibrant heart of Iowa City, IA, we craft tailor-made advertising solutions designed just for you.
Why choose Omni?
Our agency is fueled by passion and commitment to empower retailers like you. We don't just create ads; we build data-driven strategies that revolve around your unique needs, leveraging your point-of-sale first-party data to drive remarkable growth.
YTD Revenue Generated For Retail Clients
$61,704,452
$61,704,452
If you’ve felt frustrated, overwhelmed, or unsure whether your marketing is actually working, you’re not alone. Many retailers come to us feeling like they’re doing everything they can, yet still questioning if any of it is driving real results. They’re tired of guessing, worried about wasting money, and looking for a partner who can offer clarity—not just more reports and noise.
You need a System; here is that system.
Strategy: A Clear Plan Built for Retailers Like You
You don’t need random ads. You need a proven plan. Our team of experienced Account Managers and Digital Strategists work with you to identify which campaigns drive revenue—then build a strategy around what works.
Data: Make Decisions Backed by Real Results
We start with your numbers. Using your in-store data, we benchmark your performance against other retailers we work with. This lets us target the right audience—on social media, email, and SMS—with precision.
Creative: Ads That Actually Get People in the Door
We don’t guess with creative. Every video, graphic, email, or text is designed to move your customer to action—whether they’re seeing you for the first time or coming back to shop again.
Tracking: Know What’s Working Daily on Our Dashboard
No more guessing. With Omni, you’ll see exactly how many in-store sales each ad, email, and SMS campaign drives—right from your dashboard.
Meta Stats (2024)
Average ROAS
22.89
Annual Client Spend
2,500,000+
Impressions
241,000,000
In-store Revenue
$50,000,000+
Klaviyo Stats (2024)
SMS Design Projects
1,500+
Email Design Projects
2,500+
Average ROI
75x
In-store Revenue
$40,000,000+
Our Specialities.
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Meta Paid Ads
If you want to drive in-store sales using POS data to target and track ROI, we are the firm for you.
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Klaviyo Email and SMS
If you want to drive in-store sales in a way you never have before through email and SMS using POS data to build lists and track ROI, book a demo.
Our Services.
Meta
Meta Advertising: Target the Right Shoppers
Target new and existing customer audiences on Facebook and Instagram
Use engaging videos and graphics designed to drive in-store visits
Track exactly which ads bring customers through your door
SMS
SMS Marketing: Fast, Affordable, and Drives Immediate Traffic
Reach customers instantly where they’re already looking—their phones
Run low-cost, high-impact text campaigns that drive same-day traffic
Track every in-store sale tied to each text send
Email Marketing: Smarter Messages That Bring People In Store
Segment your audience using your POS data
Send targeted emails based on past purchases
See exactly how many in-store visits each email generates
Creative
Creative: Content That Drives Foot Traffic
Custom graphics and videos built by our in-house creative team
Content tailored to grab attention and drive store traffic
Designed for social, email, and SMS campaigns
Data
Data : Know What’s Working—Down to the Dollar
Connect your digital marketing to real in-store sales data
Track Return on Ad Spend (ROAS) down to the dollar
Build better audiences based on actual in-store shopper behavior
Retail Clients
Our Mission
Retailers can't track if their advertising drives in-store sales. Omni Digital Group's Omni Lightning links with your POS system to track customer visits from your Meta ads, Klaviyo emails, and Klaviyo SMS texts, so you can confidently invest in marketing that actually works. Period.
Retailer Testimonials
Retailer Feedback