Lead Ads On Facebook

We are running a new campaign at Omni Digital Group! Lead ads. Why? Because the single biggest marketing asset our retailers can have is the consumer's phone number. Why? Because 90% of text messages are read within 3 minutes and that means more $$$ in our retailer's pocket if the right offer is presented that causes the consumer to act and purchase. These ads offer some sort of value in exchange for the consumer's information.

This was across 3 customer campaigns and with an average response rate of 2% and a $121 spend with an average order value of $140 which means just the FIRST text will bring a 12x ROI.